What I do
editorial strategist
Hi, I’m Christina.
I spent almost a decade in one of Canada’s biggest newsrooms, producing stories for television, radio, digital and social platforms, sharing Canadians’ stories from coast to coast to coast.
These days, I work with organizations and professionals to help them tell their stories.
My specialty is taking complex ideas and turning them into stories that resonate. How do I do that? By helping you understand your audience: who they are, where they’re at, and what makes them want to act.
I’ve worked in video storytelling for most of my career and I’ve taken hundreds of videos from idea, through the scripting-filming-editing process, all the way to getting it to the right platform. I’m passionate about demystifying video and making good video production accessible for everyone.
Wanna chat? Let’s connect.
Services
Let’s tell stories worth watching, together.
Social media strategy
Overwhelmed by all the social media platforms? I can help you decide which platforms are worth investing in and guide your team in creating the right content for each platform.
Full-service vertical video production
Have an idea, but not sure how to turn it into a video? I’ve got you covered. I can help you turn your idea into a script, that script into a shoot, bring that shoot into editing and production, and help you tell a story that resonates with your audience.
On-camera performance coaching
Feel nervous in front of the camera? Don’t worry, I can share industry tips and tricks to make sure you look and feel confident in any on-camera situation.
Video storytelling
Have a video that looks beautiful but struggles to get likes, comments, and shares? I can help shape your storytelling, making sure your beautiful video has a story that connects with your audience.
What i’ve worked on
When Canada’s lending rate goes down, why do some mortgage rates still go up?
What you need to know about being in a recession | About That
Outside the bubble: One year to the election
connect with me
Let’s chat.
Ready to tell your story? Reach out and say hello.
Christina Romualdo 